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CANADIAN MOBILE WIRELESS RINGTONES MARKET REPORT

 


2003 EDITION

 

 

 

NBI/Michael Sone Associates Inc.
193 Church Street
Toronto, Ontario
M5B 1Y7
Telephone (416) 360-0424
Facsimile (416) 360-7546
e-mail msone@nbicanada.com


December 2003


 

 


 

Table of Contents

 

Section  Page
About this Report iv
1.0 Executive Summary 1
2.0 Methods, Technology and Licensing  3
3.0 Handset Manufacturers  8
    3.1 Overview  8
        3.1.1 Audiovox  8
        3.1.2 Kyocera  9
        3.1.3 LG  10
        3.1.4 Motorola  11
        3.1.5 Nokia 12
        3.1.6 Panasonic  13
        3.1.7 Samsung  14
        3.1.8 Sanyo  15
        3.1.9 Siemens  15
        3.1.10 Sony-Ericsson 16
4.0 Service Providers 17
    4.1 The Bell Wireless Alliance  17
        4.1.1 Bell Mobility  17
        4.1.2 Aliant Mobility  18
    4.2 Microcell 19
    4.3 Rogers AT&T Wireless 20
    4.4 TELUS Mobility 23
5.0 Distribution 25
    5.1 Moviso  25
    5.2 Sharp Robot  27
6.0 Glossary  30
Exhibit 1: Canadian Ringtone Statistics (2001-2006)  2

 


 

About This Report

 

NBI/Michael Sone Associatesí Canadian Mobile Wireless Ringtones Report, 2003 Edition is a supplement to the Canadian Mobile Wireless Communications Services Market Report, 2003 Edition and upcoming Canadian Mobile Wireless Device and Network Equipment Market Report, 2004 Edition. It is divided into five sections.

The report is the most comprehensive study published on this industry and is divided into five Sections. After an Executive Summary, Section 2.0 presents an overview of the methods, technologies and licensing issues associated with the ringtone download market. Sections 3.0 and 4.0 profile the handset manufacturers and cellular service providers respectively. Topics such as marketing approach, handset type, potential addressable market, and the similarities and relative differences between service provider ringtone downlo ad methods and activity levels are examined. Section 5.0 offers a detailed insight into the pivotal role played by the major content providers in deriving ringtones from music libraries.

 


 

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