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CANADIAN ACD/CALL CENTRE MARKET REPORT

 

 

 

 

1998 EDITION

 

For information on obtaining 
copies of this report 
call (416) 360-0424 
Fax us at (416) 360-7546 
Or send an email to:
msone@nbicanada.com

September, 1998

 


Table Of Contents

About This Report vi
A Note on Accuracy vii
1.0 EXECUTIVE SUMMARY 1
1.1. The Canadian ACD/Call Centre Market at a Glance 3
2.0 MARKET OVERVIEW 5
2.1. General 5
2.2. Revenues 6
2.3. Shipments and Installed Base 8
3.0 PBX/KTS-INTEGRATED ACD 10
4.0 STAND-ALONE ACD 12
5.0 CENTRAL OFFICE-BASED ACD 16
5.1. Bell Canada’s Per Agent Service 18
5.1.1. Basic Per Agent Service. 19
5.1.2. Customized Announcements 20
5.1.3. MIS Dial-Up 20
5.1.4. Help Desk Responsibilities. 21
5.1.5. Target Markets 21
5.1.6. Market Results 21
6.0 THIRD PARTY MIS SOFTWARE MARKET 23
6.1. Market Overview 23
6.2. Product and Company Overview 25
6.2.1. Innings Telecom 25
6.2.2. AAC Corporation 27
dotclear.gif (886 bytes)6.2.3. Xentrax (IEX, Telecorp and Teknekron) 29
dotclear.gif (886 bytes)6.2.4. Switchview 31
dotclear.gif (886 bytes)6.2.5. Perimeter Technology 35
dotclear.gif (886 bytes)6.2.6. Connectivity/Genesys 38
7.0 TOLL-FREE NETWORK SERVICE 40
7.1. Overview 40
7.2. Introduction of "Post 800" numbers 40
7.3. Toll-Free Number Portability 41
7.4. Toll-Free Network Service Offerings 42
dotclear.gif (886 bytes)7.4.1. Flexible Routing Features 43
dotclear.gif (886 bytes)7.4.2. Route Advance/Overflow Routing 43
dotclear.gif (886 bytes)7.4.3. Day of Week Routing 44
dotclear.gif (886 bytes)7.4.4. Area Code Selection/Restriction 44
dotclear.gif (886 bytes)7.4.5. Local Call Rating/Screening 44
dotclear.gif (886 bytes)7.4.6. Call Information Features 44
dotclear.gif (886 bytes)7.4.7. Announcement Features 45
dotclear.gif (886 bytes)7.4.8. Special Services 45
dotclear.gif (886 bytes)7.4.9. Toll -Free Support Service Offerings 45
dotclear.gif (886 bytes)7.4.10. The Canadian Toll-Free Service Market 46
8.0 TECHNOLOGY AND MARKET TRENDS 51
8.1. Technology Trends 51
8.2. Interactive Voice Response (IVR) 51
8.3. Computer Telephony Integration (CTI) 53
8.4. Internet Integration 53
8.5. Video Call Centres 55
8.6. Market Trends 57
9.0 COMPANY PROFILES 59
9.1. ASPECT 60
9.2. CINTECH 66
9.3. COMPUTER TALK TECHNOLOGY (CTT) 71
9.4. EXECUTONE 75
9.5. LUCENT TECHNOLOGIES 79
9.6. MITEL 85
9.7. NEC CANADA 91
9.8. NORTEL 96
9.9. ROCKWELL 103
9.10. TOSHIBA 108

 

Edl.gif (1552 bytes)

List Of Tables, Exhibits And Figures

Table 1 Canadian ACD/Call Centre Market, 1995-2000 7
Figure 1 Canadian Toll-Free Market Revenues, by Carrier, 1997 49
Figure 2 Canadian Toll-Free Market Traffic, by Carrier, 1997 50
Exhibit 1 End-user Revenues & Market Shares, by Vendor, 1995-1998 114
Exhibit 2 System Shipments & Market Shares, by Vendor, 1995-1998 115
Exhibit 3 Agent Position Shipments & Market Shares, by Vendor, 1995-1998 116
Exhibit 4 System Shipments, by Vendor, by Size Segment, 1997 117
Exhibit 5 System Shipments in percent, by Vendor, by Size Segment, 1997 118
Exhibit 6 Agent Position (New) Shipments, by Vendor, by Size Segment 1997 119
Exhibit 7 Agent Position (New) Shipments in %, by Vendor, by Size Segment, 1997 120
Exhibit 8 System Shipments, by Vendor, by Region, 1997 121
Exhibit 9 System Shipments in percent, by Vendor, by Region, 1997 122
Exhibit 10 Agent Position (New) Shipments, by Vendor, by Region, 1997 123
Exhibit 11 Agent Position (New) Shipments in %, by Vendor, by Region, 1997 124
Exhibit 12 System Installed Base & Market Shares, by Vendor, year-end 1995-1998 125
Exhibit 13 Agent Position Installed Base & Market Shares, by Vendor, 1995-1998 126
Exhibit 14 System Installed Base, by Region, by Vendor, year-end 1997 127
Exhibit 15 System Installed Base (All Types) in % , by Vendor, by Region, year-end 1997 128
Exhibit 16 Agent Position Installed Base, by Vendor, by Region, year-end 1997 129
Exhibit 17 Agent Position Installed Base in %, by Vendor, by Region, year-end 1997 130
Exhibit 18 Systems and Agent Position Installed Base, by Industry Sector, 1997 131

About This Report

The Canadian ACD/Call Centre Market Report, 1998 Edition, is the fourth NBI report on this subject and at over 130 pages is the most detailed and comprehensive report ever published on this industry. The report contains 21 Tables, Figures and Exhibits with extensive coverage of revenues, shipments and installed base.

New for this edition is a review of the latest technologies as well as the new players in the market and their respective offerings. When read in conjunction with its companion, NBI’s Canadian CTI Market Report, 1998 Edition, this report provides the most comprehensive and detailed examination of the Canadian call centre market available anywhere.

Included is a comprehensive qualitative and quantitative examination of system and agent position data, regional and vertical market segmentation, technology type and system size details. The report also profiles the leading ACD manufacturers, describing their product offerings and marketing strategies and providing rigorous analysis of their performance.

In addition to a review of the total ACD market, the report provides an analysis of each of the three segments - PBX-integrated, Stand-alone and Central Office-based. Also included are sections on Third Party Software, Network Services and Technology and Market Trends.

The information contained in this report is the result of extensive primary research and numerous interviews and surveys with manufacturers, distributors, service providers and call centre managers.


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