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CANADIAN VIDEOCONFERENCING
 MARKET REPORT

 

 

 

 

1997 EDITION

August, 1997

 


TABLE OF CONTENTS

Section Page
About This Report vi
1.0 EXECUTIVE SUMMARY 1
2.0 MARKET OVERVIEW 5
2.1 Videoconferencing Market 5
2.2 Service Market Sector 6
2.3 Equipment Market Sector 7
3.0 GROUP VIDEOCONFERENCING SYSTEMS 9
3.1 Group Systems Overview 9
3.2 Manufacturers’ Market Position 11
3.2.1 Revenues 11
3.2.2 Shipments and Installed Base 14
3.2.3 Regional and Vertical Analysis 17
3.3 Distributors’ Market Position 18
3.3.1 Revenues 18
3.3.2 Shipments and Installed Base 21
4.0 DESKTOP VIDEOCONFERENCING 23
4.1 Market Overview 23
4.2 Desktop System Manufacturers 25
5.0 NETWORK SERVICES 28
5.1 Market Overview 28
5.2 Local Network Services 29
5.3 Long Distance Network Services 31
6.0 CONFERENCING SERVICES 34
6.1 Market Overview 34
6.2 Multipoint Bridging 34
6.3 Videoconferencing Room Rentals 39
7.0 VIDEOCONFERENCING TRENDS 41
7.1 Marketing Trends 41
7.2 Technology Trends 43
8.0 COMPANY PROFILES 44
8.1 ADCOM 44
8.2 Cail 48
8.3 Canvas (CBCI) 50
8.4 Datacom Imaging Systems 56
8.5 Lucent Technologies 59
8.6 Nortel 62
8.7 PictureTel 67
8.8 VTEL 74

 

LIST OF EXHIBITS AND FIGURES

Exhibit/Figure Page
Figure 1 Canadian Videoconferencing Mkt. - Total Revenues, 1995-1998 3
Exhibit 1 Group Videoconferencing Systems - Distributor Shipments & Market Share, 1995-1998 82
Exhibit 2 Group Videoconferencing Systems - Manufacturer Shipments & Mkt. Share, 1995-1998 82
Exhibit 3 Group Videoconferencing Systems - Distributor Revenues & Mkt. Share, 1995-1998 83
Exhibit 4 Group Videoconferencing Systems - Manufacturer Revenues & Mkt. Share, 1995-1998 83
Exhibit 5 Group Videoconferencing Sys. - Distributor Installed Base & Mkt. Share, 1995-1998 84
Exhibit 6 Group Videoconferencing Sys. - Manufacturer Installed Base & Mkt. Share, 1995-1998 84
Exhibit 7 Group Videoconferencing Systems - Installed Base by Region, 1995-1998 85
Exhibit 8 Group Videoconferencing Systems - Shipments by Vertical Markets, 1995-1998 86
Exhibit 9 Desktop Videoconferencing Sys. - Manufacturer Shipments & Mkt. Share, 1995-1998 87
 Exhibit 10 Desktop Videoconferencing Sys. - Manufacturer Revenues & Mkt. Share, 1995-1998 87
 Exhibit 11 Desktop Videoconferencing Sys. - Manufacturer Installed Base & Mkt. Share, 1995-1998 88
 Exhibit 12 Canadian Videoconferencing Market - Network Service Revenues by Region, 1995-1998 89
 Exhibit 13 Canadian Videoconferencing Market - Equipment & Services Revenues, 1995-1998 90

 

APPENDIXES

Appendix Page
Appendix A Systems Components Glossary 91
Appendix B Standards Overview 94
Appendix C Methodology and Assumptions for Long Distance Revenue Calculation 95

 


About This Report

NBI/Michael Sone Associates’ Canadian Videoconferencing Market Report, 1997 Edition is the second report on this industry from NBI. At 95 pages, the current edition is more comprehensive than the 1994 report as it contains not only a rigorous examination of the group videoconferencing market but also extensive data and analysis of desktop videoconferencing systems and the industry services market, particularly the multipoint bridging service bureau sector.

The report is divided into 10 sections. After the Executive Summary in Section 1, Section 2 provides an overview of the total videoconferencing market performance and includes a specific review of the two major market components - equipment and services. With information on both manufacturers and distributors, Sections 3 takes an in-depth look at videoconferencing group systems (the largest equipment market) with data on shipments, revenues, installed base as well as vertical and geographic market segmentation. Section 4 covers the desktop systems market and videoconferencing services are outlined in Sections 5 and 6. Section 5 addresses network services, which includes long distance and local access revenues. Section 6 deals with the fast growth business of service bureaus providing multipoint bridging services. Information on public videoconferencing rooms/facilities is also presented. In Section 7, NBI identifies the major trends that will drive the videoconferencing market to a higher level. Profiles of many of the key companies impacting the Canadian videoconferencing industry are contained in Section 8. A series of exhibits providing a detailed quantification of various market parameters completes Section 9. In the final Section of the report three appendices are presented that provide further information on videoconferencing system components, standards and NBI’s methodology for long distance revenue estimates.

As with all NBI reports, the information contained in this document is the result of extensive primary research and interviews with manufacturers, distributors, service providers and users.

 


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