Canadian Mobile Wireless Device
Market Report


NBI/Michael Sone Associates
193 Church Street
Toronto, Ontario
M5B 1Y7
Telephone 416-360-0424

October, 2010

Table of Contents

Section Page
1.0      Executive Summary  1
2.0     Handset Manufacturers 6
     2.1      Apple 6
     2.2      HTC 9
     2.3       Huawei 11
     2.4       Kyocera Telecom 13
          2.4.1       Kyocera Brand 13
          2.4.2       Sanyo Brand 13
     2.5       LG 14
     2.6       Motorola 17
          2.6.1       Cellular 17
          2.6.2       iDEN 20
          2.6.3       In-Vehicle 21
     2.7       Nokia 22
     2.8       Palm (HP) 25
     2.9       RIM 27
     2.10       Samsung 33
     2.11       Sony Ericsson 37

List of Exhibits

Exhibit     Page
Exhibit  1 Device Shipments, by Manufacturer (2008-2013) 41
Exhibit  2 Device Shipments, by Service Provider by Major Manufacturer (2010) 41
Exhibit  3 Device Base, by Manufacturer (2008-2013) 42
Exhibit  4 Smartphone Shipments, by Manufacturer (2008-2013) 43
Exhibit  5 Smartphone Shipments, by Operating System (2009-2011) 43
Exhibit  6 Smartphone Base, by Manufacturer, (2008-2013)

About This Report

NBI/Michael Sone Associates’ Canadian Mobile Wireless Device and Network Equipment Market Report, 2010 Edition is the companion to our Canadian Mobile Wireless Communications Services Market Report, 2010 Edition. These reports remain the most comprehensive studies published on this industry, examining in detail, for both the equipment and service segments, topics such as market size and growth, distribution strategies, product development, pricing, technology issues and usage patterns. Section 1 of this report consists of a detailed executive summary that provides an overview of the industry in Canada as well as an analysis of the key elements that will define the future. Section 2 is devoted to the traditional handset and smartphone sectors with reference to the latest technologies and the equipment vendors’ particular strategies. Prominence is given to profiles of the major device manufacturers and discussions on their activities and future plans as the industry moves towards the next generation of wireless communications.

Supporting the substantive and comprehensive discussion, Section 3 comprises six exhibits that provide shipment and base data for device manufacturers, including projections to 2013, with segmentation by service provider and smartphone operating system. The data presented is the result of exhaustive primary-sourced research and is, in our opinion, the best available view of the Canadian market.