At 144 pages, this is NBI/Michael Sone Associates’ fifth
report on the Canadian Local Telecom Services Market. The extensive
primary research that is the hallmark of all NBI/Michael Sone Associates’
reports was carried out over the past several months as the local services
market has undergone many changes. Information, both quantitative and
qualitative, was analyzed and organized so as to provide the reader with a
detailed understanding of the background, current state and probable
future of the local services sector. The final product, Canadian Local
Telecom Services Market Report, 2004 Edition, is the most detailed
research report available on this industry.
The local services market will experience a myriad of developments over
the coming months that NBI/Michael Sone Associates will continue to track.
Following an introduction and definition of local services in Sections 1
and 2, NBI/Michael Sone Associates provides detailed quantitative data in
Section 3 that measures the size of the market, the growth for incumbents
and new entrants in both the business and residential sectors over a
six-year period, and forecasts the share of the market by lines and
revenues to be held by the various participants. New this year is an
examination of the extent of competition within major and medium-sized
cities as well as forecasts for the VoIP market, segmented by industry
sector (ILEC, cableco, etc.) and by business versus consumer. (It should
be noted that all reference to “lines” within the report refers to
wireline local access lines unless explicitly stated otherwise.)
Section 4 discusses the regulatory issues germane to the industry while
Section 5 looks at the prospects for competition trends within various
industry segments and examines some of the challenges involved in
marketing local services where differentiation from and parity with the
ILEC are difficult to achieve.
Section 6 presents the all-important Corporate Profiles that provide a
wealth of qualitative and quantitative information about the companies
that are already participants in the local services market as well as
those who are at various stages of planning their entry. Subjects covered
include marketing strategy, competitive landscape, bundles, pricing and
impacts of regulatory developments.
The report is supported by 22 comprehensive Exhibits that examine line
counts, revenues, business and residential analysis, bundling, optional
feature penetration, and provincial and city-specific data.